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01

LG Staff Picks

UI Design • 2024

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02

LG.com

UI/UX • Prototyping • 2024

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03

Global Payments

UI/UX • Prototyping • 2024

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04

Inflight Entertainment

UI/UX Design • 2024

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05

General Motors

UI • Motion Graphic • 2024

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00

Yeseon Kang

About • 2024

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User scenario

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Part 2.0

Transforming Dashboard

This innovative transforming dashboard adapts

to two modes, private and sharing, allowing 

drivers to enjoy both individual and shared

experiences in the car. Extendable armatures

with robotic hinges and a rollable screen enable

the display to bend automatically.

02. Customizer Orbits: User Profile

As users set up their profiles, they are

represented as personalized, revolving

orbits. They can customize the color and

texture, adding a unique touch to their

dashboard display.

01. Introducing OrbitShare

This interactive Bluetooth system en

enhances safety and connectivity by

enabling vehicles to share real-time

speed, direction, and location data to

help prevent accidents. It also offers

entertainment features, allowing drivers

to share photos, messages, playlists,

and nearby attractions.

Part 1.0

Dashboard UI Design

This speculative car dashboard display adapt

seamlessly to different driving situations

welcoming the driver upon entry (Top), displaying

a constellation-inspired navigation map with the

'OrbitShare' Bluetooth system (Middle), and 

shifting to a space-themed music UI (Bottom)

creating a unified, immersive experience.

How can users personalize their car’s digital experience?

The car’s digital interface should adapt to

the user’s habits and preferences, offering

easy customization to fit their needs.

Beyond functionality, the design should feel

personal and reflect the brand’s identity.

Concept Development

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Icons

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Art Direction

Overview

REVO is a speculative concept design for the digital

experience inside a car, primarily focusing on the

dashboard display. Using the 2024 Buick Wildcat EV

as a brand platform, this project explores innovative

interface solutions. As the design lead, I guided the

vision, user experience, and visual direction.

Opportunity

Buick is working to expand its limited target

audience and attract a more diverse consumer

base. To support this goal, we integrated a V2V

communication system and personalization features

into our design, enhancing the vehicle customization

experience with advanced technology.

UI Design

Concept Design

Motion Graphic

00

Yeseon Kang

About

About.png
About_edited.jpg
About_edited.jpg

01

LG Staff Picks

UI Design • 2024

StaffPicks.png
StaffPicks_edited.jpg
StaffPicks_edited.jpg

02

LG.com

UI/UX • Prototyping • 2024

LG.com.png
LG_edited.jpg
LG_edited.jpg

03

Global Payments

UI/UX • Motion Graphic • 2024

GlobalPayments.png
GlobalPayments_edited.jpg
GlobalPayments_edited.jpg

04

Inflight Entertainment

UI/UX • Motion Graphic • 2024

SkyConnect.png
SkyConnect_edited.png
SkyConnect_edited.png

05

General Motors

UI • Motion Graphic • 2024

REVO.png
REVO_edited.jpg
REVO_edited.jpg
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