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Feature 03
Quote Cards
Used Midjourney to create custom
image of LG staffs, adding personality
and character to the page. This card
features the illustration of staff members,
a personalized quote about their favorite
product, and a direct link to the item.
Placed alongside the product cards,
they provide an engaging touch that
enhances the browsing experience.
Used Midjourney to create custom
image of LG staffs, adding personality
and character to the page. This card
features the illustration of staff members,
a personalized quote about their favorite
product, and a direct link to the item.
Placed alongside the product cards,
they provide an engaging touch that
enhances the browsing experience.
Feature 02
Visual Selector
Implemented a visual selector directly below the hero banner,
allowing users to filter products based on employee picks.
This feature displays images of the staff members, enabling users to
connect personally with the recommendations and quickly identify
products without the need to scroll through individual quote cards.
which employee has endorsed each product. This design choice
enhances user experience by streamlining the process of discovering
Implemented a visual selector directly
below the hero banner, allowing users to
filter products based on employee picks.
This feature displays images of the staff
personally with the recommendations
the need to scroll through individual quote cards.
members, enabling users to connect
endorsed each product. This design choice
and quickly identify which employee has
the process of discovering products without
enhances user experience by streamlining
Feature 01
Hero Banners
Designed hero banners that captured
LG's bold brand identity with a welcoming
and engaging feel. Using striking visuals,
brand colors, and sleek typography,
we set a dynamic, cohesive tone while
highlighting staff-curated selections.
Overview
REVO is a speculative concept design for the digital
experience inside a car, primarily focusing on the
dashboard display. Using the 2024 Buick Wildcat EV
as a brand platform, this project explores innovative
interface solutions. As the design lead, I guided the
vision, user experience, and visual direction.
Opportunity
Buick is working to expand its limited target
audience and attract a more diverse consumer
base. To support this goal, we integrated a V2V
communication system and personalization features
into our design, enhancing the vehicle customization
experience with advanced technology.
UI Design
Concept Design
Motion Graphic
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